Smart Campaigns

This is a plugin for promotional e-mailings to users and reminders (setting conditions for selection of message recipients). Example: An abandoned shopping cart, automatic e-mails after purchases and more.

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$60.00 excl tax

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Rule-Driven, Automated Email Campaigns for nopCommerce

SmartCampaigns turns nopCommerce order, cart, wishlist, subscriber and customer data into automated email campaigns queued through the store's own email pipeline. It ships 19 built-in campaign triggers, a visual AND/OR requirement builder for audience targeting, unsubscribe and redirect management, and configurable send throttling.

What It Does

Campaign types — Choose from 19 built-in triggers: abandoned carts, wishlist reminders, birthdays, order paid/placed/delivered, expiring reward points and more.
Requirement builder — Target audiences with nested AND/OR condition groups over billing/shipping address, order amounts, payment and shipping methods, and product or customer attributes.
Product targeting — Attach specific products, including attribute combinations, with AND/OR logic or a for-all-products flag.
Message editor — Write per-campaign subject and body with a rich text editor, per-language localization and a token reference panel.
Delayed scheduling — Delay sending by a configurable interval of minutes, hours or days after the triggering event, within a start/end window.
Throttling — Cap sends to a set number of messages per time window using LimitOfMessagas and LimitPerMinutes.
Unsubscribe management — Maintain a blacklist with CSV import/export and a one-click unsubscribe landing page.
Email redirect — Rewrite a recipient's final address through a redirect list before the message is queued.
GDPR gating — Require a specific consent state — agreed only, or agreed or never asked — before sending a campaign.
Testing and preview — Send a test email to one address or preview the resolved recipient list before a mass send.
Reporting — Review per-campaign and global send reports with date filtering and bulk clear.
Attachments and BCC — Attach a nopCommerce download file to campaign emails and BCC an address, skippable below a minimum order amount.
ACL and store scope — Restrict a campaign to selected customer roles and a specific store.

How It Works

Install the plugin; the "Smart Campaign" scheduled task starts running every 15 minutes.
Create a campaign, choose its trigger type, and write the subject and body using the token panel.
Build audience requirements and, optionally, attach specific products or attribute combinations.
Set timing, throttling, GDPR gating, BCC and attachment options, then send a test email.
Matching customers receive the queued email, and admins review delivery in the report grid.

Specs & Requirements

nopCommerce — 5.00, 4.90, 4.80, 4.70, 4.60, 4.50, 4.40, 4.30, 4.20, 4.10
Plugin type — Misc plugin with a scheduled task and event consumers, running every 15 minutes
Requires — SQL Server, since subscription and recently-viewed-product lookups use SQL Server-specific stored procedures
Store setup — An active EmailAccount and a running Send Emails schedule task, since campaign messages are queued through nopCommerce's own email pipeline
Integrations — nopCommerce newsletter subscription, GDPR consent and reward points services

Description
ChangeLog
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Version 4.03 - September 21, 2026 (nop 4.90)

New: campaign type "Manual list of e-mails": send a campaign to your own list of addresses pasted into the campaign (separated by comma, semicolon or new line). The list is not stored; unsubscribers, e-mail redirects, GDPR consent, customer roles and requirements are applied as for other campaigns.
Fixed: %Customer.*% tokens are now filled (e-mail) or emptied for recipients without a customer account instead of staying as raw text.

Version 4.02 (nop 4.90) and Version 3.25 (nop 4.40-4.80) - July 17, 2026

New: "if the customer decides to add his email to the unsubscriber list then the plugin cancels future email messages".
New: "if the customer added his email to the unsubscriber list then the plugin doesn't send any emails to the customer".
Changed: improved the kernel of the plugin.

Version 4.01 - April 28, 2026 (nop 4.90) and Version 3.24 - December 29, 2025 (nop 4.40-4.80)

Fixed: the issue with import CSV files.
Changed: improved the kernel of the plugin.

Version 4.00 - April 28, 2026 (nop 4.90 and newer)

New: Email Redirect (the customer placed the order for an email address [email protected], but he started to use a new email [email protected], you can configure mapping [email protected]=>[email protected]).
New: "export/import unsubscribe list from CSV file".
New: "export/import Email Redirect list from CSV file".

Version 3.23 - December 29, 2025 (nop 4.40 and newer)

New: field BCC (you can send a copy of email to your marketing team).
New: field "Don't send to BCC" and "Minimum amount for BCC". You can send BCC emails to your marketing teams if the order total amount or shopping cart subtotal amount is more than XXX.
New: restricted parameter "Billing address email".
New: restricted parameter "Shipping address email".
New: conditions (not contain, start with, not start with, end with, not end with).

Version 3.21 - March 01, 2025 (nop 4.10 and newer)

New: token "%RewardPoints.TotalAmount%" - Reward points balance (in currency).

Version 3.21 - November 10, 2024 (nop 4.40 and newer)

New: "you can use the token %SmartCampaign.Unsubscriber% in all templates". The customer could opt out from all marketing emails.

Version 3.21 - May 18, 2024 (nop 4.40 and newer)

New: support for downloaded products.

Version 3.20 - May 18, 2024 (nop 4.40 and newer)

New: template "Admin reports. Notify the admin about the purchase of the selected product".